Question 3 of Evaluation-What have you learned from your audience feedback?

Q-What have you learned from your audience feedback?

When creating the documentary we decided that our documentary will have no particular target audience, this is because we will would like to target our documentary at the mass audience. We decided that to aim it everyone because  our documentary contains footage that is suitable for any age to watch so we would like everyone to watch it. Another reason why we chose this audience is  because football attracts people of all different ages and different genders, but in the main the audience would have to be men as they are generally more interested in football.

In order to get feedback from our target audience we handed out questionnaires to people and posted our documentary on YouTube. 

The first bit of feedback I got was through the questionnaire as which was before we had made the documentary because we wanted to get some feedback on our idea to see whether it would work. So we handed out our questionnaire  to a  select group of people in our target audience who  had to answer questions on whether the idea would work. I handed out my questionnaire at the AMEX stadium in order to speak to people who already had an interest in the topic  and also in the town centre in order to get feedback from different people with some not being football fans.

The feedback we got from the public through our questionnaire about the idea was in general positive and people said they liked the idea, so we went ahead with it and made our documentary on the topic.

Once we had made our first version we posted it onto YouTube so a mass audience of people could view it for free.  At first we made the video private so only people who had been sent the link could view it, so we firstly sent links out too many people at our college so they could watch it and give us feedback on what they thought of it. Then about a week or two later we posted it publicly soo anyone could see it from anywhere in the world, our video got 190 views in the week it was posted publicly and six people commented on the video giving us feedback on the video but many people privately messaged us giving us feedback which was also very useful. This feedback helped us alot as much of the feedback was positive but we also were given pointers on how to improve on it and we took that on board and made some changes to it for the final version.

We also uploaded our documentary onto Facebook and Twitter to get more feedback. We did this because we knew we would be able to show our documentary to and get feedback back from a mass audience with various different opinions.